Hyundai is set to make waves in the automotive industry with its revamped Tucson, expected to hit the market in 2027 or 2028. This new iteration of the compact SUV is designed to compete head-to-head with popular models like the Toyota RAV4 and Honda CR-V, but it showcases a strikingly different aesthetic compared to its predecessor. The internal project name for this model is NX5, and it marks a significant departure from the smoother, sleeker lines of the current Tucson, opting instead for a more robust, boxy design.
A Bold New Look
Drawing from the inspiration of the CRATER concept unveiled last year, the redesigned Tucson adopts Hyundai's evolving 'Art of Steel' design philosophy. This approach highlights sharp, rigid lines, pixelated lighting elements, and a more rugged presence that clearly distinguishes it from the softer contours of the previous model.
At the front, the Tucson features pixelated daytime running lights that gracefully lead into the primary headlights. Its clamshell-style hood elegantly arches over the fenders, while the grille exhibits a broader geometric pattern, lending a tough, utilitarian vibe to the vehicle.
From a side view, the SUV is accentuated by bold lower cladding, a subtly rising waistline, and angular wheel arch designs. Taking cues from upscale brands, the contrasting a-pillars add an element of sophistication, and the rear quarter windows have been redesigned to appear shallower and more vertical. Completing the exterior look are slender vertical LED taillights and a single exhaust outlet, rounding out the back profile.
Intelligent Technology at Your Fingertips
Inside, Hyundai will introduce its next-generation Pleos Connect infotainment system, which is poised to feature a sleek Tesla-like touchscreen along with numerous apps and advanced connectivity options. Based on Android Automotive, this system will include an AI-powered assistant capable of understanding natural voice commands for navigation, media control, and various vehicle settings.
While the new Tucson will take stylistic cues from the concept vehicle, its interior design will maintain a more practical approach. The cabin will reflect the angular theme seen on the outside, with door cards presenting diagonal lines and the dashboard adorned with vertical accents. Users can expect a balanced mix of traditional physical buttons alongside digital controls, enhancing usability.
Interestingly, the gear lever is anticipated to shift from its usual center console location to the steering column, creating more space between the front seats for added convenience.
Goodbye to Diesel
In a notable shift, Hyundai has decided to eliminate the previously available 2.0-liter diesel engine from its lineup. Instead, the focus will be on more eco-friendly options, introducing two hybrid variants: a 2.0-liter hybrid and a 1.6-liter plug-in hybrid, both aimed at reducing emissions and promoting sustainability.
These hybrid models are likely to feature updated versions of Hyundai's existing HEV systems, with the plug-in hybrid expected to offer an impressive electric-only range of around 62 miles or about 100 kilometers. Speculation also suggests that Hyundai may develop high-performance variants of the Tucson later in its life cycle, potentially including a sportier N-branded model that could rival the upcoming Toyota RAV4 GR Sport.
Facing Stiff Competition
The current fourth-generation Tucson has been on the market since 2020, and as it prepares for its redesign, it will face stiff competition in a segment dominated by established players such as the Toyota RAV4 and Honda CR-V. Other competitors include the Mazda CX-5, Ford Bronco Sport, Kia Sportage, Subaru Forester, Volkswagen Tiguan, Nissan Rogue/Outlander, and Chevrolet Equinox.
An official reveal of the new Tucson is anticipated later this year, with sales expected to commence in key markets by early 2027. If the timeline remains on track, U.S. consumers might see the new Tucson debut as either a 2027 or 2028 model. While pricing details are yet to be disclosed, Hyundai is expected to strategically position the refreshed Tucson to remain competitive within its segment.